Art Direction
Managed visual creative and led content development on BARBIE MOVIE products and artist collaborations such as BALMAIN PARIS.
Provided art direction for photography and managed post-production workflows on the Mark Ryden x Barbie product collaboration.
Content Creation
Created video scripts and guided creative production for a series of Mark Ryden x Barbie behind-the-scenes videos used on social media and at the Kasmin Gallery pop-up in Los Angeles.
Product Marketing
Managed production schedules and deliverables for all Barbie Signature marketing assets, including sales pages, blogs, and emails campaigns.
